11 Best WP 301 Redirect Plugins For Improved SEO

11 Best WP 301 Redirect Plugin For Improved SEO | TechReviewGarden

If you’re running a website, you know how important it is to keep your content up-to-date and relevant.

But what happens when you need to update or delete a page, and there are still links pointing to it? Visitors who click on those links will end up on a 404 error page, which is frustrating and bad for your website’s user experience.

Luckily, there’s an easy solution to this problem: website redirections. By redirecting old URLs to their new counterparts, you can ensure that your visitors never end up on a dead-end page and that your SEO efforts are not wasted.

And the best way to set up redirects on your WordPress website is to use the WP 301 Redirect Plugins.


Importance of 301 Redirects

301 redirects are essential when you move your website to a new domain or change the URL of an existing page. They ensure that visitors who access the old URL are automatically redirected to the new one, without any interruptions.

This not only improves the user experience, but also helps maintain the site’s search engine rankings. Without proper redirection, search engines may consider your pages as duplicate content, which can lead to a drop in rankings.

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Using WP 301 Redirect Plugins to Improve User Experience

A website with broken links is like a store with broken shelves. It’s messy, confusing, and frustrating for visitors who are trying to find what they need.

But with WordPress 301 Redirect Plugins, you can keep your website organized and functional, even when you make changes to your content. Here are some ways in which WordPress 301 Redirect Plugins can improve your website’s user experience:

Redirections for Deleted or Moved Pages

If you delete or move a page on your website, any links pointing to that page will lead to a 404 error page. But with WP 301 Redirect Plugins, you can redirect those links to a new page or a related page, ensuring that visitors can still access the content they’re looking for.

Redirections for Renamed URLs

If you change the slug of a page or post, the old URL will become invalid, and any links pointing to it will result in a 404 error page. By setting up a redirect from the old URL to the new one, you can ensure that visitors who click on the old link will be automatically redirected to the new URL, without any interruption.

Redirections for Affiliate Links

If you’re an affiliate marketer, you may be using URLs with tracking codes or parameters that are long and complex. These links can be confusing or intimidating for visitors, and they may also trigger spam filters. By using WordPress 301 Redirect Plugin to create short and clean URLs for your affiliate links, you can make them more user-friendly and trustworthy.

Redirections for Outdated or Incorrect Links

Over time, some links on your website may become outdated or incorrect, either because the linked page no longer exists or because the URL has changed. These links can create a negative impression of your website and hurt your SEO efforts.

But with WP 301 Redirect Plugins, you can easily redirect those links to the correct pages, ensuring that your website is always up-to-date and reliable for your visitors and search engines.

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11 Best WP 301 Redirect Plugin

There are a variety of WordPress plugins available for managing 301 redirects. Here are some of the best ones:

1. Redirection

Redirection is a free and popular WordPress plugin that allows you to manage 301 redirects and keep track of 404 errors. It has a simple interface and offers advanced features such as regular expression support, conditional redirects, and redirection statistics.

2. Yoast SEO Premium

Yoast SEO Premium is a well-known WordPress SEO plugin that offers a wide range of features, including 301 redirects. Its redirect module allows you to easily create and manage redirects from within the WordPress dashboard.

The premium version also offers advanced features like automatic redirection of deleted pages and customized redirect patterns.

3. Safe Redirect Manager

Safe Redirect Manager is another free and open-source WordPress plugin that provides a simple and intuitive interface for creating and managing 301 redirects.

It allows you to create redirects based on URL patterns, query strings, and regular expressions. The plugin also has an import/export feature for migrating redirects between sites.

4. Simple 301 Redirects

Simple 301 Redirects is a free WordPress plugin that lets you create and manage redirects in a simple and straightforward way. It offers an easy-to-use interface for adding new redirects and deleting old ones.

However, it doesn’t provide any advanced features like regular expression support or redirect statistics.

5. Rank Math SEO

This is a popular WordPress plugin that helps with on-page SEO optimization. It offers features such as keyword optimization, content analysis, and integration with Google Search Console.

6. LoginWP (Formerly Peter’s Login Redirect)

This plugin allows you to customize the login process for your WordPress site. You can redirect users to a specific page after login or logout, change the login logo, and customize error messages.

7. 301 Redirects – Easy Redirect Manager

This plugin allows you to easily set up 301 redirects for your WordPress site. It offers a simple interface for managing redirects and supports regular expressions for advanced users.

8. Easy HTTPS Redirection (SSL)

This plugin automatically redirects your site’s visitors to the HTTPS version of your site for increased security. It also provides a simple interface for managing SSL certificates.

9. Simple 301 Redirects by BetterLinks

Similar to the 301 Redirects plugin mentioned above, this plugin allows you to easily set up 301 redirects for your WordPress site. It offers a simple interface for managing redirects and supports wildcard redirects.

10. Broken Link Checker

This plugin scans your site for broken links and notifies you when they are found. It can also automatically fix certain types of broken links.

11. Quick Page/Post Redirect Plugin

This plugin allows you to set up redirects for individual pages or posts on your WordPress site. It offers a simple interface for managing redirects and supports regular expressions for advanced users.

How to Use WordPress 301 Redirect Plugins

Using WordPress 301 redirect plugins is generally a simple process. Here are the basic steps:

Install and Activate the Plugin

Choose a WordPress 301 redirect plugin that meets your requirements, and install it by going to Plugins > Add New in your WordPress dashboard. Once installed, activate the plugin.

Add New Redirects

Go to the plugin settings page, and add new redirects by specifying the old URL and the new URL. Some plugins may also allow you to specify additional options such as regular expressions or conditional redirects.

Test the Redirects

Once you’ve added the new redirects, test them to ensure that they’re working correctly. You can do this by accessing the old URL and verifying that you’re automatically redirected to the new URL.

Are You Facing WordPress Page Not Found but It Exists Issue? Read now.

Redirect URL With Redirection WordPress Plugin

Using Redirects Plugin is easy and straightforward. Here’s how to get started:

Install and Activate the Plugin

You can download WordPress 301 Redirect Plugin from the WordPress plugin repository or install it directly from your WordPress dashboard. Once you’ve installed and activated the plugin, you can access its settings from the “Redirects” menu in your WordPress admin panel.

Create a New Redirect

To create a new redirect, simply enter the source URL (the old URL) and the target URL (the new URL) in the appropriate fields, and click “Save Redirect.” You can also choose the type of redirect (301 or 302) and add a note or a category to help you organize your redirects.

Test Your Redirect

After you’ve created a redirect, it’s important to test it to make sure it’s working correctly. You can do this by clicking the “Test Redirect” button next to the redirect you’ve created. This will open the source URL in a new tab and automatically redirect it to the target URL.

Monitor Your Redirects

WordPress 301 Redirect Plugins comes with a log feature that allows you to monitor all the redirects you’ve created. You can access the log from the “Redirects” menu and see useful information such as the source URL, the target URL, and the date of creation. The log can help you keep track of your redirects and identify any issues or errors.

How to Choose a WordPress 301 Redirect Plugin

When choosing a WordPress 301 redirect plugin, there are several factors that you should consider, including:


Different WordPress 301 redirect plugins offer different features. While some offer basic features such as redirect management, others offer advanced features such as regular expression support and redirect statistics. Before choosing a plugin, make sure that it offers the features that you need.

Ease of Use

A good WordPress 301 redirect plugin should be easy to use, even for beginners. It should have a simple and intuitive interface, and should not require any technical expertise to set up and configure.


Make sure that the WordPress 301 redirect plugin you choose is compatible with your WordPress version and other plugins that you’re using. Some plugins may not work well with certain themes or plugins, so it’s important to check compatibility before installing a new plugin.


Choose a WordPress 301 redirect plugin that offers good support in case you run into any issues. Look for plugins that offer documentation, FAQs, and support forums where you can get help from developers or other users.


WordPress 301 redirect plugins can range from free to several hundred dollars, depending on the features and support offered. Consider your budget and the features that you need before choosing a plugin.

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How do I create a 301 redirect in WordPress?

You can create 301 redirects in WordPress using a dedicated plugin such as Redirection or Safe Redirect Manager.

Are there any free WordPress redirect plugins available?

Yes, there are several free WordPress redirect plugins available in the market, such as Redirection, Safe Redirect Manager, and Simple 301 Redirects.

Which is the best WP redirect plugin?

The best WP redirect plugin depends on your specific requirements and budget. However, Redirection, Yoast SEO Premium, Safe Redirect Manager, and Simple 301 Redirects are some of the most popular options available.

How do I know if I need a WP redirect plugin?

You may need a WP redirect plugin if you have recently changed the URLs of your website’s pages or posts, or if you have deleted some pages or posts.

If you don’t redirect the old URLs to the new ones, your site visitors may see 404 error pages, which can hurt your SEO rankings and user experience.

Are all WP redirect plugins free?

No, not all WP redirect plugins are free. Some offer basic features for free, while others offer more advanced features for a price.

However, there are several good free WP redirect plugins available that can meet the needs of most website owners.

Can I use a WP redirect plugin to redirect external URLs?

No, most WP redirect plugins are designed to redirect internal URLs within your website. If you need to redirect external URLs, you may need to use a different tool or method.

Can a WordPress 301 redirect plugin slow down my website?

In general, a well-designed WordPress 301 redirect plugin should not significantly slow down your website. However, poorly designed or poorly coded plugins can cause performance issues.

Before installing a new plugin, make sure to read reviews and check the plugin’s compatibility with your WordPress version and other plugins.

Can I use a WordPress 301 redirect plugin to redirect all my website’s URLs at once?

Yes, some WordPress 301 redirect plugins offer bulk redirect features that allow you to redirect multiple URLs at once. This can save time if you have many URLs that need to be redirected.

However, be careful when using bulk redirects, as they can sometimes cause unintended consequences if not used correctly.

What is the difference between a 301 redirect and a 302 redirect?

A 301 redirect is a permanent redirect that tells search engines that the old URL has been replaced by the new URL. A 302 redirect is a temporary redirect that tells search engines that the old URL is only temporarily unavailable and will be back soon.

In most cases, you should use a 301 redirect, as it’s more SEO-friendly and helps preserve the link equity of the old URL.

Can I use WP Redirect Plugin to redirect external URLs?

No, WP Redirect Plugin is designed to redirect internal URLs within your WordPress website. If you need to redirect external URLs, you can use a different plugin or a server-side redirect.

Can I create wildcard redirects with WP Redirect Plugin?

Yes, WP Redirect Plugin allows you to create wildcard redirects, which means you can redirect all URLs that match a certain pattern to a specific target URL.

This can be useful if you have a large number of outdated or incorrect URLs that follow a certain structure.

Conclusion: WP 301 Redirect Plugins

A WP 301 redirect plugin can help you manage redirects on your website easily and efficiently. In this article, we’ve discussed the importance of 301 redirects, and reviewed some of the best WP 301 redirect plugins available in the market.

We’ve also discussed the factors to consider when choosing a WP 301 redirect plugin and provided a brief overview of how to use one.

By choosing the right plugin and following best practices, you can ensure a smooth user experience and maintain your site’s search engine rankings.

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